- Tinted moisturisers
- Fluid foundation
- Foundation in a stick or cream
- Compact powder
- To choose the tone of the foundation, you need to look closely at the face.
- Choose a tone most similar to the natural skin tone.
- Do a colour test on the jaw by applying a little foundation with a latex sponge. If the result looks natural, this is the correct foundation tone.
- Tinted moisturisers are fluid foundations which are appropriate for both day time and evening make up. Apply with a latex sponge or foundation brush. These are ideal for skin which has few blemishes as they don’t provide heavy coverage. If the tone is well chosen, they can look very natural.
- Cream foundations are also fluid but with a denser texture and more oil. They give greater coverage to camouflage imperfections and provide more oil for the skin. They are recommended for dry and mature skin and not recommended for skin with acne.
- Compact powders mattify skin which is shiny due to excess oil. They are also used to cover shine for photo and video sessions. They are recommended for oily skin and inadvisable for dry and mature skin. They are applied with a powder puff or brush.
If either your foundation or concealer is more than a year old, it’s best to invest in new ones. They don’t maintain perfect texture over time.
Once you have identified your skin type, you’ll know which new foundation products to choose, both in colour and texture. You need 3 tones.
Once you have identified your skin type, you’ll know which new foundation products to choose, both in colour and texture. You need 3 tones.
- Apply the base colour first with a tone that most closely matches your skin color.
- Apply a slightly lighter colour, to act as a concealer, to the area around the eye, blending in with the base foundation. If the difference in shade is too obvious, your concealer is too light.
- Apply the darker tone on your cheekbones. Again this needs to blend well with the base. If the difference is noticeable, your tone is too dark.
Tip: For a natural makeup look, suitable for daytime, take some of your moisturiser and place it in a plastic cosmetic jar. Add some liquid foundation a half tone lighter than your complexion and stir with a spatula. Apply on the face. You'll see how this achieves natural, discreet coverage.

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